Social Media

Here is a selection of my social media work from my current job and previous internships.

Organic social

I write post copy and image copy for Sallie Mae's Facebook and Instagram content.

Instagram stories

The posts below were created specifically for businesses and schools to promote Aveda hair care products.

Sallie Mae paid social

In my current role, I write dark posts every month to support Facebook and blog content. These posts are designed to increase reach, engagements, and page clicks.

Sephora paid social

I had the opportunity to work in the Paid Social department with Sephora USA, where I learned how to utilize social media to generate income for the company.

I wrote copy for ads that were published to Sephora's audiences across the United States and Canada.